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LYKTA, your independent partner

Unbiased recommendations

LYKTA’s recommendations are independent and unbiased, as we are not influenced by external pressures. We have no affiliations or partnerships with publishers or any other partners.

Contractual protection

We have a dedicated contract in place that ensures the data processed within our collaboration is solely focused on serving your interests.

No conflict of interest

We have no interst in anyone investing in advertising, which ensures that our recommendations are completely free from conflicts of interest.

Our Mission

We help companies to increase their advertising return on investment by connecting data.

Our Vision

Return on investment of marketing is about consistency : internal alignment of activities with business objectives, and external alignment with identity and purpose.

Meet our experts

Soumeya Ghilani

Soumeya, a seasoned data expert, has led data strategy in media, marketing, and finance, including as Head of Data at a top global media company. She has worked with major brands like Carrefour, BNP Paribas, and Orange, turning complex data into impactful business solutions with a focus on results-driven strategies.

Nicolas Schnock

Nicolas is an expert in media strategy and data management. He worked in a media agency for 10 years where he managed the Insight & Data Team. He then worked 4 years for BNP Paribas Fortis (Head of Media). Since 2017, Nicolas has been working on data project management for media agencies, media support and media networks.

Proud to be part of CLICKTRUST GROUP

CLICKTRUST GROUP redefines partnership by deeply integrating into our clients’ business, bridging gaps in resources and knowledge through cutting-edge expertise in media, data, applications, and creative services.